Booming sales in China helped propel German luxury carmaker BMW to stronger profits in the first three months of the year even as its home market Germany trailed the ongoing recovery in global car markets from the worst of the pandemic shutdowns.
BMW said that its sales in China nearly doubled in the quarter to 230,120 vehicles, partly reflecting the shutdowns in early 2020 as China was hit first by the pandemic. Sales in the overall Asia region however exceeded even pre-pandemic levels.
Sales were up by double-digit percentages in most of Europe and in the US. An exception was the company’s home market in Germany, where sales dropped 5 per cent. The earnings underscored the German auto industry’s strong connections with China; competitor Volkswagen said Wednesday that it recorded a 61 per cent increase in first-quarter unit sales there, helping it sharply increase profits.
BMW CEO Oliver Zipse said that the quarter showed our business model is a successful one, even in times of crisis. He said the company’s focus is on developing digitally connected, electric cars. The company more than doubled its sales of battery and electric vehicles in the quarter over the year earlier, to 70,200.
BMW net profit rose to 2.83 billion euros from 574 million in the year-earlier period. Revenues rose 15 per cent to 26.78 billion euros. Per-vehicle profitability, defined as operating result on sales, reached 9.8 per cent, a big increase from 1.3 per cent in the year-earlier quarter and within the company’s long-term target range.