Kia unveils all-new ‘Carens’, launch in first quarter of next year

South Korean automaker Kia on Thursday unveiled its all-new model ‘Carens’ for the Indian market.

The model, which the company refers to as a recreational vehicle (RV), is slated for launch in the first quarter of next year.

The Carens would be Kia’s fourth product in the Indian market. The automaker already sells Seltos, Sonet, and Carnival in the domestic market.

With its bold design, high-tech features, and industry-leading safety systems, the Kia Carens is set to create a completely new segment and industry benchmark for family vehicles, Kia Corporation President and Chief Executive Officer Ho Sung Song said while globally unveiling the model.

The company is especially honoured to launch Carens in India, where new ideas and innovations are taking shape, he added.

“We are confident that the Kia Carens will deliver meaningful experiences to modern families both in their daily and leisure life,” Song stated.

He noted that the model encompasses the strengths of both SUV and MPV body styles and would create a new segment for modern Indian families.

The three-row seater model will be available in India as well as selected markets starting from the first quarter of 2022.

“India is diverse, and the people here have different preferences. I believe this is the most exciting insight we tried to unlock while developing the Carens. It’s safe, feature-rich has artistry in its design, and is comfortable and classy; it packs everything a modern Indian family would want in their vehicle,” Kia India Managing Director and Chief Executive Officer Tae-Jin Park stated.

The vehicle is all set to revolutionise and redefine family commuting, it is another game-changing product dedicated to discerning Indian customers, he added.

The Kia Carens would come with both petrol and diesel powertrains combined with multiple transmission options, including the 7-speed DCT and 6 speed AT.

The model also comes equipped with the next-generation Kia Connect app, flexible seating options, and features such as the sliding type seat undertray, retractable seatback table, the rear door spot lamp, and the bottle and gadget holder in the third row.

Safety features include six airbags as standard across all trims, electronic stability control (ESC), vehicle stability management (VSM), hill-assist control (HAC), downhill brake control (DBC), and all-wheel disc brakes.

“The product not only would increase our market share but also enhance our image as well,” Kia India Vice-President and Head (Sales and Marketing) Hardeep Singh Brar stated.

Kia has sold over 3.5 lakh units in the country till date and is now inching towards the 4 lakh cumulative sales mark.

(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

Dear Reader,

Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.

We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor